Plank was one of our first products after Rock Band, the viral product that launched Ilovehandles. Plank solved a personal problem for us, and we thought we might be able to sell them. Mostly, it was for us. We quickly realized that we weren’t the only ones who appreciated Plank’s simplicity and utility.

When we launched Plank, the idea was that you could unload everything from your pockets onto a shelf that is no bigger than it has to be. As phones got bigger, so did Plank. For most phones today, the Plus size is simply a better fit.

The wait is finally over the for those of you who requested a Walnut or Black Plank Plus. There is no longer a tradeoff between the size you need and the finish you want.